Jonathan David is poised to become a new player for Juventus. The Canadian forward, who became a free agent after leaving Lille on July 1st, is expected in Turin today for his medical examination at JMedical. Prior to that, he will visit Continassa to become acquainted with the club`s staff and facilities. Following the medical, he is anticipated to sign a contract running until 2030, reportedly worth €6.5 million net per season, with potential bonuses pushing the total value above €8 million.
The arrival of the 2000-born player signifies a notable shift in Juventus` strategic approach, particularly regarding the future of Dusan Vlahovic. The Serbian striker, whose current contract expires in 2026, has reportedly rejected all proposals for a salary reduction upon renewal, as well as offers from foreign clubs, such as Fenerbahçe. Earning a net salary of €12 million per season, Vlahovic has indicated he is unwilling to leave Turin under unfavorable terms. The new general manager, Damien Comolli, faces a complex negotiation with limited room for maneuver. Vlahovic holds a strong position, potentially able to remain at the club and leave as a free agent next year – a scenario far more disadvantageous for Juventus than for the player himself.
Meanwhile, Juventus is actively exploring other transfer targets. Jadon Sancho remains a concrete possibility, but Manchester United`s reported €30 million asking price necessitates creative solutions, potentially involving player exchanges such as Vlahovic himself, Douglas Luiz, or Timothy Weah. Notably, all three players were unused substitutes for the entire 90 minutes against Real Madrid in the Club World Cup, which some observers interpret as a potential indication of impending transfers. The club`s forward line is expected to undergo significant changes, and David`s arrival represents just the initial step in this transformation.
